President
Bruce Clay, Inc.
Bruce has operated as an executive with several high-technology businesses, and comes from a long career as a technical executive with leading Silicon Valley firms, and since 1996 in the Internet Business Consulting arena. Bruce holds a BS in Math and Computer Science and also has his MBA from Pepperdine University, has had many articles published, has been a speaker at over 100 sessions including Search Engine Strategies, WebmasterWorld, ad:Tech, Search Marketing Expo, and many more, and has been quoted in the Wall Street Journal, USA Today, PC Week, Wired Magazine, Smart Money, several books, and many other publications. He has also been featured on many podcasts and WebmasterRadio shows, as well as appearing on the NHK 1-hour TV special "Google's Deep Impact". He has personally authored many advanced search engine optimisation tools that are available from the company web sites.

• Bruce Clay is on the Board of Directors of the SEMPO (Search Engine Marketing Professionals Organization).
• Search Engine Optimization All-in-One Desk Reference For Dummies by Bruce Clay and Susan Esparza, is available now. It is the flagship SEO For Dummies book in the all-in-one series.
• Bruce Clay is recognized as a Wikipedia Notable SEO.

Senior Editor
Bruce Clay, Inc.
Susan Esparza is the Senior Editor at Bruce Clay, Inc. She joined the company in November 2004 and has written extensively for clients and internal publications. She co-authored "Search Engine Optimization for Dummies All-in-One" with Bruce Clay. The book will hit bookstores in April 2009. She also knows where the knives and forks go in a buffet line. The latter makes her invaluable to Bruce Clay, Inc. Search Engine Optimization All-in-One Desk Reference For Dummies by Bruce Clay and Susan Esparza, is available now. It is the flagship SEO book in the all-in-one series.

Associate Writer
Bruce Clay, Inc.
Virginia is an Associate Writer and director of the radio show SEM Synergy for Bruce Clay, Inc. She has a B.A. in English and an M.A. in journalism. Outside the office, she likes to take day trips, play Rock Band and dote on her tortoise, Hiccups.

Senior Writer
Bruce Clay, Inc.
Paula is a Senior Writer with Bruce Clay, and brings with her 12 years of experience creating user documentation and marketing collateral for Internet software applications. She has a B.A. degree in English and loves a good grammar debate discussion. She can be found singing at church or spending time with her two teenagers when she's not writing about SEO. Paula was also one of the contributors to the Search Engine Optimization All-in-One Desk Reference For Dummies book.

Technical Writer
Bruce Clay, Inc.
Katie Wertz is a Technical Writer with Bruce Clay, Inc. and works at creating and editing content for clients and internal publications. She can also be spotted in the credits of several major motion pictures, when she's not fighting crime. Katie also collaborated with Bruce and Susan during the writing of the Search Engine Optimization All-in-One Desk Reference For Dummies book.

Director, Eastern Region Operations
Bruce Clay, Inc.
Before joining Bruce Clay, Inc. as Director, Eastern Region Operations, Chris worked for 12 years in the online publishing industry. He has previously worked as the Manager of Online Products and Editorial Search, Online Production Editor, and most recently, SEO Strategist and Revenue Optimisation Manager at CMP Media. Hart received his B.F.A. in Fine Arts and Computer Graphics from the New York Institute of Technology and his M.B.A. in Marketing Management and Business Development from Saint John's University. Supported by his extensive experience in project management and customer service, the New York office extends high-quality SEO and SEM services to clients across the country. He enjoys playing golf and paintball. While he will let you beat him at golf, if you are invited to play paintball, prepare for the pain.

IT Manager
Bruce Clay, Inc.
Aaron has over 3 years of experience as a Senior SEO Analyst and his technical know-how allowed him to transition into IT and Development. Aaron holds a B.S. in Computer Science and a B.S. in Computational Mathematics. He worked as a freelance programmer before joining Bruce Clay™ in 2003. His experience with programming, html development, servers and search engine optimisation makes him a "jack of all trades" for our SEO company. His work can be found in several chapters of the Search Engine Optimization All-in-One Desk Reference For Dummies book.

Vice President, Operations
Bruce Clay, Inc.
Robert began as an SEO Analyst in 2003. He oversees all search engine optimisation analysts and is officially a "Jolly Good Fellow (which nobody can deny)."

Senior Client Liaison
Bruce Clay, Inc.
Dærick has over 10 years of experience in project and account management, and has been with Bruce Clay, Inc.™ since 2005. He holds a B.F.A., and has experience in graphic design, illustration, and Web design.

Senior SEO Analyst
Bruce Clay, Inc.
Bradley has B.A. in Fine Arts and in his previous life worked as a web developer and graphic artist. He joined Bruce Clay™ in 2003. Bradley has more than 7 years experience working as a web developer with an emphasis in html programming, interface and usability design making him an enthusiast for deconstructing and rebuilding websites. His 4+ years working at Bruce Clay™ have helped to establish the perfect marriage of form and function while learning to help clients architect and execute the perfect online vehicle for high sales conversions. Bradley and Maryann helped in the creation of the Search Engine Optimization All-in-One Desk Reference For Dummies book, by writing the Table of Contents.

Senior SEO Analyst
Bruce Clay, Inc.
Fernando Chavez is a Senior SEO Analyst at Bruce Clay, Inc. He holds a B.S. in Civil and Environmental Engineering from Stanford University and has been with Bruce Clay™ since 2006.

Web Developer
Bruce Clay, Inc.
Danielle has 11 years of experience working on web site development. She holds a B.A. in History with minors in Writing and English Literature. Danielle worked as a human resources specialist for 6 years before transitioning to web work. She joined Bruce Clay™ in 2004. Her dog is named Howie after Howie Long of Oakland Raider fame.

SEO Analyst
Bruce Clay, Inc.
Dawn joined Bruce Clay™ in 2005 as an SEO Analyst. She got her start in graphic design in 2000 when she built a Web site for a direct mail catalog company. She spent five years doing Web Design before joining the Bruce Clay™ team. She currently has six hamsters and one fish named Tiger.

SEO Analyst
Bruce Clay, Inc.
Lynn is an SEO analyst at Bruce Clay, Inc. Prior to joining Bruce Clay, she spent over 10 years in Web development with an emphasis on user interface design, content development and project management. She holds a B.S. in Business Management and has been with Bruce Clay since 2006.

SEO Analyst
Bruce Clay, Inc.
Michael Terry is an SEO analyst at Bruce Clay™. Before joining Bruce Clay™, Michael was a contract programmer. His proudest achievement is serving as a technical reviewer and content contributor for O'Reilly's AppleScript: The Definitive Guide, an obscure Mac systems scripting language. Interestingly, his 17th proudest achievement is making it to the district spelling bee when he was in the 4th grade. Being very small and cute for his age, he was a real crowd pleaser. He likes kittens.

SEO Analyst
Bruce Clay, Inc.
Maryann Robbins is a Senior SEO Analyst at Bruce Clay, Inc. and has been with the company since March 2003. She holds a B.S. in Aeronautical & Astronautical Engineering (she's a rocket scientist) from The Ohio State University and MS in Information Technology from AIU. Prior to joining the Bruce Clay team, she worked in website development. In her spare time, she is a martial artist and holds a black belt in Shorinjiryu Karate. Maryann and Bradley helped in the creation of the Search Engine Optimization All-in-One Desk Reference For Dummies book, by writing the Table of Contents.

Guest Writer
Bruce Clay, Inc.
Claudia Bruemmer writes web content in web analytics, email marketing and branding. She also writes articles on various aspects of Internet marketing. As Managing Editor of ClickZ from 1998 to 2001, Claudia wrote and edited articles, created the editorial calendar, recruited writers, created content threads, developed article-writing guidelines and reviewed submissions. As communications specialist for an ocean engineering firm, Claudia co-authored a technical article published in Sea Technology. She wrote and published advertising brochures and corporate brochures. Her interests lie in online marketing, search engine marketing and all forms of web advertising.

Guest Writer
Bruce Clay, Inc.
Jim Sterne is the Founding President of the Web Analytics Association and produces the eMetrics Marketing Optimization Summit.

Guest Writer
Bruce Clay, Inc.
Keri Morgret is the OER coordinator at the Institute for the Study of Knowledge Management in Education, where she supports research and analysis efforts in the development of global OER initiatives. Her background and interests include online learning, usability, information design, social media, search engines, and information retrieval. Keri received her M.A. in Learning, Design, and Technology from Stanford University.

Guest Writer
Bruce Clay, Inc.
Devon Peterson is a citizen of the Internet as well as an SEO Analyst. A frequenter of a vast array of Internet platforms, Devon has spent a majority of his lifetime on the computer, either exploring new technologies, studying the foundations of computing or engaging in social activities.

Guest Writer
Bruce Clay, Inc.
Lisa was a Senior Writer at Bruce Clay, Inc. until September 2008. She joined the company in 2006 and quickly became a trusted voice in the search marketing community, most notably through her involvement with the Bruce Clay™ blog. Lisa holds a B.A. in Print and Multimedia Journalism. She has two cats — Jack-Jack and Swat.

Guest Writer
Bruce Clay, Inc.
Ty was an SEO Analyst at Bruce Clay™ until June 2008. He joined the team in early 2005. Ty is well rounded in the IT field and has over 7 years of web development experience, graphics design and networking.

Guest Writer
Bruce Clay Europe
Marie was responsible for Search Engine Optimisation technical analysis, SEO project management, researching new SEO technologies and methods, and operating as search engine optimisation training instructor. In addition she was responsible for analyzing and strategizing a wide range of optimisation techniques for customer campaigns.

Guest Writer
Bruce Clay, Inc.
Nick Guastella, was an SEM Analyst and PPC expert at Bruce Clay™ until September 2008. Nick has worked both sides of the PPC fence. He has insider knowledge gained from a stint starting in 2000 at GoTo/Overture, the original Pay Per Click advertising pioneer. He then crossed over as Account manager for ValueClick.com.